Manager, Analytics Transformation and Customer Relationship Management - Hang Seng Bank (HK)

Job description

A Career with Hang Seng Bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Manager, Analytics Transformation and Customer Relationship Management

Customer Value Management

We are currently seeking high caliber professionals to join our department as Manager, Analytics Transformation and Customer Relationship Management.

Principal Responsibilities

· Lead a team of SAS analysts to conduct quantitative analysis to ascertain root cause of business' issues, identifies opportunities and potential solutions
· Support management in the identification, sizing, and description of new customer marketing opportunities
· Monitor performance of new/existing programs to optimize performance
· Lead the development of multi-channel capabilities to maximize customer reach via direct channels
· Enable team development, effectiveness and success by sharing knowledge and good practice, working collaboratively with others to create a productive, diverse and supportive working environment

Desired profile

Qualifications :

Requirements

·  University degree in Business Administration, Mathematics, Statistics or other related discipline
·  Minimum 8 years' working experience in analytics and/or modelling applications in the context of the customer life cycle management across multiple distribution channels
·  Familiar with the application of event triggers, advanced statistical techniques (e.g. segmentation) and has spent a minimum of 2 years in campaign generation and delivery across multiple channels for Retail Banking business
·  Good technical know-how like SAS and business acumen
·  Effective communication, interpersonal, organizational, problem solving, and presentation skills
·  Great sense of ownership and servicing mindset to ensure efficient and effective customer service processes