In-House Photographer and Videographer
- Marketing RESPONSIBILITIES
Photography: product, pack shot, editorial, lifestyle, illustrative, documentary, photojournalism, creative.
Image processing and retouching for digital and print use. Creation and delivery of imagery for websites, marketing emails and social media channels (Facebook, Twitter, Instagram).
Assigning and maintenance of digital assets within the CMS.
Video: shoot and edit videos for website and social media (Facebook, YouTube, Vine, Twitter, Instagram.)
Working with the digital marketing team to create ideas, campaigns, text and visual elements for social media.
Working with the digital designers to create elements for website, email and point of sale material.
Day to day running of a photography studio and training of several assistant photographers.
ACCOMPLISHMENTS
Establishing and running a busy photographic and video studio to create consistent high quality brand style imagery.
I have instigated and maintained a strict and high quality standard for visual assets throughout all channels.
Creation of in-house videos with a range of styles from humorous for social media engagement, to ‘dry’ technical product tutorials.
Writing and creation of social media campaigns.
Writing and design of April Fools email and web campaigns.
Creation of Christmas advert videos.
Establishing a digital asset archiving and retrieval system for several million images.
Creation and maintenance of PDF search-index of print publications from 2000 to present day.