Ramon Lafee - WIZBII Ramon Lafee a publié son profil professionnel sur WIZBII. R L

Ramon Lafee

Copywriter/Reporter

48 ans • Toronto

Résumé

Goal-oriented and dynamic communications professional with more than 10 years of experience working in media with transnational companies, including A&E, The History Channel, and FYI TV network, with a client portfolio that included Toyota, Mitsubishi, Master Card, Chevrolet, HP, Heinz, Cargill, Philips, and Motorola. Deep knowledge of social media, journalism, and advertising obtained through work experience.

Compétences

copywriting

Expériences

Community Manager

- Développement informatiqueMain duties: • Increase the number of company followers on social media platforms. • Create, curate and manage all published content online, identifying social media patterns to capitalize on them. • Handle a wide variety of social media situations and feedbacks showing empathy, with the objective of quickly fixing any issue in a friendly tone. Achievements: • Increased followers of the company´s social media sites. • Successfully represented the brand visually, enhancing copy with image/video. • Reorganized the strategy planning of the company to outline goals. • Defined the target audience and the platforms to be used to broadcast messages.

Copy Producer

- Community ManagementMain duties: • Production of TV spots that seamlessly integrated the sponsor´s brand or product with the channel franchise and shows. • Maintained producer duties during filming TV promos. Creation of copy for digital media and radio. Achievements: Designed a TV campaign related to a Madonna contest, broadcasted in all of Latin America involving sponsors Sony Erickson, Movistar, and Mazda. Recruited Heinz as one of the Channel’s sponsors with a TV promotion made as a proposal. • Filmed a TV promotion on location in Mexico for Mitsubishi Motors that generated revenues for the client far beyond those expected.

Formations

Centennial College

2013 - 2015 Toronto, CanadaJournalisme / RP

Instituto Universitario Nuevas Profesiones

1997 - 2000 Caracas, Municipio LibertadorCommunity Management

Mes qualités

Communicant·e
Autonome
Créatif·ve

Langues parlées

  • Espagnol

    Langue maternelle

  • Français

    Notions

  • Anglais

    Professionnel

Ma présence sur internet

Faire de chaque avenir une réussite.
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