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Rahul Rahul

International MSc in Management student at Catolica Lisbon

31 ans • Lisbon

Résumé

Officially, I am a second year master student at CATÓLICA-LISBON School of Business and Economics, studying International MSc in Management with a Major in Marketing, graduating in January 2017. But more importantly, I am a creative thinker who produces, values, and supports ideas that pushes boundaries. Marketing is my passion, and my specific interests lie in brand management, digital marketing, social media marketing and product marketing.

Compétences

Ly Experienced In MS Office (Word, Excel & PowerPoint) And SPSS. Basic User: DBMS, HTML & MIS.

Expériences

Marketing & Sales Trainee

- Marketing-Direct B2B marketing of Cadbury Diwali hampers via cold calls & warm calls, negotiations and seamless service delivery to the clients. -Independently generated highest sales worth €20,000 targeting 600+ companies through cold calls and 300+ companies/clients through warm calls. Received an additional bonus of €700 for the best performance among all interns. -Developed strong communication, analytical and problem-solving skills.

Marketing Research Analyst Intern

- Community Management-Carried out a complex marketing research project- Marketers and advertiser’s attitude towards southern media channels for the purpose of their client’s advertisements. -Created questionnaires and databases primarily through personal interviews; advertisers and marketers from leading media agencies such as JWT, Ogilvy Mather, Lowe Lintas, Universal etc.; focus group, phone and emails. Design and executed qualitative and quantitative research. -Analyzed and interpreted data regarding market, competitors, suppliers, customers, and other external forces to determine the feasibility of entering new market and implementing new business strategy. Presented findings and recommendations to the board of directors of the company.

Formations

Catolica Lisbon School Of Business & Economics

2015 - 2017 Lisbon, Portugal, LisbonMarketing-Thesis: “Impact of mobile applications on luxury brand identity and consumer brand image”. -Strategic Marketing: Competed in a MARKSTRAT simulation game in an international team of five students, to manage and expand the product line through modifying existing brands and introducing new ones emphasizing on competitive analysis, product portfolio, market segmentation and product positioning and re-positioning. -Digital Marketing: Clearly identified the digital marketing strategy that is under analysis and the competitive landscape of the company- The North Face; including SWOT analysis, consumer journey, persona identification & description, napkin pitch, conclusions and future recommendations. -Consumer Behaviour Identified a new market segment of health conscious people as well as developing a range of products for “Regina chocolate’ brand properly justified with eventual market research that may boost the company sales.

Mes qualités

Persévérant·e
Autonome
Esprit d'équipe
Esprit d'analyse

Langues parlées

  • Anglais

    Langue maternelle

  • Français

    Notions

  • Hindi

    Langue maternelle

Expériences Extra Professionnelles

Event Coordinator

Catolica International Club
- Maintenant

0rganized a Welcome week event attracting 500+ student participation raising €1,000. Designed University catalogs, brochures and delivered written & oral presentations to officials from partnered Universities. And several other events such as Running dinner, Christmas dinner, Social mixer etc.

Vice-President

Catolica Marketing Club
- Maintenant

Established an international strategic alliance with Bocconi Milan Marketing club and a joint media venture with the biggest youth entrepreneurship association in Portugal, BET Club. Initiated sustainability green marketing campaigns inside the campus as well numerous workshops from highly influential speakers from UK and Europe.

Mes souhaits

Après mes études

Marketing internship

Ma présence sur internet

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