- Marketing• Coordinating Global marketing campaigns and POS for various briefs, from concept development to
execution in 13 markets
• Managing digital in-store screens globally – content development/editing, maintaining EU screens
overview and adaptations to market requests
• Assisting development of Omni-channel services for the ‘Store of the Future’ project – pilot store in London
• Developing and coordinating Content Management System (CMS) of a new website for global communication
purpose across markets
Retail Brand Marketing coordinator
- Marketing• Ensuring the delivery of Brand initiatives in all French B2C doors (owned brand stores + franchises)
• Responsible for coordinating Retail Brand supports with Nike EMEA
• Co-leading a 70k€ Running campaign from the brief to execution in all 15 Nike Stores and 68 Go Sport
• Budget tracking and reporting for all initiatives in Nike Stores (monthly budget of 350k€)
Sales & Marketing project assistant
- Ventes• Participating in the ELITE Sales Experience training (rewarded for a 100% score on 1st attempt)
• Several times best sales associate on shop floor
• Prospecting potential partners (8 targeted hotels, 2 sports bars, 1 brand collaboration) and new digital
media support (1 app, 3 websites)
• Collaborating with the EMEA Marketing team based in Zurich, Switzerland
Marketing project assistant
- MaintenantMarketingB to C Women shopping Experience improvement
For Buying & Visual Merchandising:
- Benchmark Best in class Visual Merchandising in sport & Fashion industry
- Identify zoning & concept principles from 'Women only' brands & multi-gender brands
- Identify market specificities (eg. mature Europe, Russia, China, North Am...)
For Retail Marketing:
- Benchmark Best in class window & in-store programs for Women in sport & fashion industry
For e-Commerce:
- Benchmark e-Commerce approach for Women: from Women only brands & from multi-gender brands
Retail Sales advisor
- Ventes- Prepared stock for Winter Sales
- Assisted with visual merchandising and presentation optimisation
- Managed both cash and card transactions
Salomon EMEA e-Commerce manager assistant
- E_BUSINESSAssist the Salomon e-commerce Europe team with the implementation of digital programs
- Assist the eCommerce team to develop and produce projects (eshop opening, marketing campaigns, newsletters)
- Responsible of internal sourcing in terms of content gathering, benchmark,...
- Publishing and webmastering
- Assist the eCommerce merchandiser to implement the merchandising strategy, manage the online offer
- Tracking and reporting of salomon.com performances (especially on mobile side)
Formations
Master in International Business- Grenoble Ecole de Management
2015 - 2017 Paris, FranceVentes, Marketing
Bachelor in Internation Business- Grenoble Ecole De Management