Marketing & Innovation specialist
- Marketing Currently working under a VIE contract for EcoStruxure Asset Advisor, an IIoT Digital Asset Management solution, as a Marketing & Innovation Specialist in Boston. I have four main missions:
1. Business monthly reporting:
- Build and implement business reporting through Tableau software (Spec definition, data source aggregation, Salesforce integration) for EcoStruxure Asset Advisor offers.
- Monthly publication and internal communication to business leadership
2. Field service recognition program (Digital Trophy Program) for +200 Field Service Sales and Representatives:
- Create the program from scratch: define goals, rules, budgeting, communication plan, etc.
- Create report analysis with Salesforce and Tableau
- Lead the communication internally in all company through Yammer (Animated video creation, content publication, etc.)
3. Competition analysis and Third Parties partnerships (Digimind tool)
Drive competition and market analysis to Asset Performance Management, Predictive Maintenance, Condition Monitoring ...
4. Webinar animation
Organisation and animation of monthly webinars to Country Marketing Leader and Field Service VPs
Around 70 people audience