Kevin Bouskila

From August 2014 to January 2015 Belletró Company is an Italian fashion designer and manufacturer located in Zhuhai (China). The company’s main focus is on high-fabric quality Clothing (Menswear), accessories and promotional items. The company has become today, one of the leading trade companies which creates, develops, produces and delivers high quality shoes, garments and bags accessories, for numerous medium and upscale brands such as Armani jeans, Armani Exchange, H&M, Liu Jo, etc. During this six-months internship, my role was to identify the web marketing needs of the company by establishing an efficient digital strategy in order to improve the customers relationship and the online image of the company via the creation of two websites (www.belletro.com & www.belletro.wix.com/belletro-promotional) and their search engine optimization; the implementation of an online jewelery customization software; the creation, and the development monitoring of the Facebook, Linkedin, Google Plus accounts; the online advertising campaigns management (Facebook ads, Google Adwords); the creation of an advertising video animation (https://www.youtube.com/watch?v=Sn97anjeemU) , and the performing of all the tasks requiered in order to reach the company's targets. This adventure led me to deepen skills acquired previously (rigor, critical thinking, creativity, initiative, adaptability, capacity for work ...), and develop new skills such as working in a fast-paced and multicultural environment. "Vivre en Chine, une aventure où tout est possible" : http://blogs.ionis-group.com/isg/planete-ouverte/2015/01/a_la_recherche_dun_nouveau.html