Assistante webmarketing
- Marketing Content creation – writing blog posts, articles, newsletters, communications materials, and material for social media channels
Social media marketing – creating, managing and growing the company’s presence through blogs, Twitter, Facebook, and other strategically relevant online properties
Public relations – managing incoming media requests and building relationships with industry journalists; creating, executing and measuring media campaigns
Customer relations – responsible for customer support – answering questions however they come in (phone, e-mail, Twitter) and managing any online feedback forums such as GetSatisfaction pages
Communications/marketing strategy – responsible for creating strategic marketing/communications plans to provide direction for public-facing communications
Analytics – Using Google Analytics and other measurement tools to provide reports on metrics, and continually find ways to improve on those metrics through testing and new initiatives
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- Création de liens entre la marque et les utilisateurs
- Veille sur le web
- Création et aide à la rédaction du contenu digital (SMO- Social Media Optimization)
- SEO
- UGC (User Generated Content)
- Visibilité de l'entreprise auprès des réseaux sociaux
- Réalisation d’actions web-marketing : référencement du site, netlinking
- Rédaction d'articles pour le blog de la marque :
- Partenariats avec des blogueuses et des créateurs