Digital Marketing
- Marketing • Executing Digital Marketing activities for Kids’ and Movie Channels in Africa: Cartoon Network, Boomerang, Boing, Hoolee and TCM
• Website Management and updates via CMS for 3 websites (digital and editorial content)
• Content Management and CRM for 11 Social Media Platforms: Facebook, YouTube, Instagram and Twitter accounts
• Coordination/Development of Digital Material (Promos, Competitions, Creative Material)
• Web Analytics: monitoring digital performance (Omniture and Google Analytics)
• Agency Collaboration and Control (Ogilvy & Mather, Burson Marsteller) – B2B
• Planning/Execution of Marketing Campaigns and Trade Events (DISCOP)