[Contract] Assistant Brand Manager, Nutrition

Job description

JOB TITLE: [Contract] Assistant Brand Manager, Nutrition

JOB LOCATION: Singapore

UNILEVER INTERNATIONAL IS:

(drum rolls) …. Unilever’s White Space Arm!

As the ninth global cluster , we work across the world to fill white spaces for Unilever.

We treat the business as our own.

As intrapreneurs , we introduce Unilever’s brands into white space geographies Pacific Islands, Korea, Mongolia, and spearhead launches of iconic household brands like Dove, Lifebuoy, Sunlight, Fair & Lovely, TRESemme into big markets like U.S, China, Western Europe and SEAA.

As Unilever’s growth engine, we establish global white space businesses in key channels such as Health & Beauty, Discounters, E-Commerce and alternate channels such as travel retail, marketing to institutional partners like the United Nations, and seeding Unilever brands to overseas diaspora who crave for a taste of their familiar home brands.

Singapore is our global hub leading strategy, marketing thinking, seeding plans, and alignment with the global categories and supply chain.

Game changing business

SPEED is the mantra for our resounding success. To serve the underserved , we embrace a founder’s mentality , explore unchartered territories, redesign end-to-end business models to establish successful businesses. We make a difference by working fast and smart, nurturing our tribe, winning together and living by five tenets :

· We will be the fastest route-to-market globally;
· We go where no (man, woman or distributor) has ever explored;
· Impossible is an opinion, not a fact;
· Speed is our currency;
· When brands are built right, they can last a lifetime.

ABOUT MARKETING IN UI:

· We build categories and brands like St Ives and Simple globally across markets, media and channels, by enhancing brand awareness and brand through creative and effective digital mediums. We launch Unilever brands in new markets and bring them to life.

HERE IS HOW YOUR DAY AT UNILEVER WOULD LOOK LIKE:

· Crafting the right marketing mix for each market (including pricing, positioning, product & packaging]
· Lead the Cross-Functional Project Team for delivery of project. (including R&D, SC, Finance, CMI]
· Brief and create communication for delivery along with the innovation in each market (working in conjunction with CMI & Creative Agencies]
· Lead 360 degree asset creation (TV, Print, POSM & Digital]
· Defining and implementing Performance Marketing tactics and strategies
· Producing meaningful marketing KPI dashboards and delivering regular cross channel performance reports with actionable insight.
· Using available data sources to deep dive and troubleshoot campaign (and overall] performance issues and propose methodical optimisation tests, both on-site and campaign based
· Find the right opportunities from local/global offerings to launch in India, first through E Com and then across premium MT.
· Activate throug h digital only comms/ influencer marketing model relevant to size, aspiration.
· Deliver omnichannel marketing to ensure offline & online actions on this portfolio are seam less. In this we expect the incumbent to be proficient in understanding and use of PRM and data.

KEY SKILLS & REQUIREMENT:

· Working with digital marketing teams- media planning skills will be an added advantage
· Data analysis techniques and advanced Excel
· Microsoft Word and PowerPoint for producing reports and presentations
· Digital Marketing
· Consumer Goods exposure preferred

*This is a 1-year contract opportunity.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.