EMEA Digital Media Data Analyst M/W Ubisoft Milena NICOLAÏ

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  • A négocier
  • Système d'information / Urbanisation des SI

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EMEA Digital Media Data Analyst M/W Ubisoft Milena NICOLAÏ

Company Description

Job Description

We’re looking for a videogame-enthusiast analyst, ready to join a team of passionate and skilled people.

As a Digital Media Data Analyst you will be working in a transversal analytics team in Ubisoft EMEA, dedicated to provide Ubisoft Sales & Marketing department with tools and support to help them grow, especially through the analysis of our user-centric , site-centric and ad-centric data.

You will be working on the development of tools that address our business challenges such as user segmentation, media buy optimization, and acquisition/engagement modelling .

You will be working in 4 areas:

1 - Data acquisition and modelling

• Build a strong and durable partnership with both our partners and IT teams to automate
data acquisition from internal and external tracking platforms

• Be able to build the “last mile” pipeline towards analysis (through Sqoop, Python, or SQL based scripts)

• Become an expert of the value/cost-efficiency of each dataset : understand eco-systems (tagging, web analytics, DSP, DMP), user behaviors, and adapt our data acquisition accordingly

2- Reporting

• Define measures and KPIs according to business needs

• Develop smart data viz to help operational teams in getting the data they need, when they need them, in a user-friendly manner (R, Tableau, JavaScript)

• When requested, provide with ad hoc reporting for specific occasions (betas, campaigns, events)

3 - Exploratory Analysis

• Build actionable models for media buy optimization and marketing mix modelling.

• Help marketing teams design experiments and tests (A/B Testing, new buy-side platforms, 2nd party deals), and analyze their results for improvement

• Regularly propose innovative analysis

4- Data Leadership

• Educate and enrich your colleagues through regular presentations of your work

• Share your best practices to the other analytics teams in Ubisoft
·  2+ years’ experience in data analysis
·  Graduated in Computer Science, Engineering, Statistics or other technical field
·  Proficiency in databases and data management (Hadoop, SQL, Vertica)
·  Knowledge of common analysis tools (R, Python)
·  An experience with web tracking and/or programmatic media buy systems is a strong asset
·  Ability to initiate and drive projects to completion with minimal guidance
·  Ability to communicate the results of an analysis in a clear and effective manner
·  Fluency in English, ability to work in a fully international context
·  Strong interest for videogames '},'additionalInformationAdditional Information
  • Ubisoft
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