Marketing Analyst

Job description

🔍Houston, Texas, United States

📁
    Business Development & Sales

📅 1518Total Views

📅 1900046TRequisition #

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Company Summary

TechnipFMC is a global oil and gas leader, specialized in subsea, onshore, offshore, and surface technologies. Our mission: to enhance the performance of world's energy industry. How we do it: by constantly challenging conventions and investing in our 37 000+ employees, across 48 countries. At TechnipFMC, we aim to offer an inspiring working experience: tackling some of the most complex technical and engineering challenges in the world in collaboration with a truly global team.

Marketing Analyst
Responsibilities:
Marketing (50%)
• In alignment with Global Genesis guidelines, develop and implement the detailed annual marketing plan to promote Genesis business.
• In partnership with TechnipFMC and Global Genesis, coordinate regional marketing activities, external events and some internal events to prepare for trade shows and conferences
• Create regional marketing communications content and execute programs in line with TechnipFMC and Global Genesis branding guidelines.
• Support management by providing advice on a range of internal / external communication issues
• Benchmark and analyze media coverage, monitors company online communities and presence
• In partnership with Global Genesis, develop and execute social media marketing strategy to promote Genesis business.
• In partnership with regional execution leadership team, define technical publications strategy to best optimize Genesis Americas brand recognition and marketing.
• Oversee the accuracy and content based on regional capabilities and project successes to enhance marketing materials, presentations and brochures
• Contribute to coordination of entities and business units within the region/entity, organizing briefings and meetings as necessary
Market Intelligence and Analysis: (50%)
• Conduct investigation and analysis for department directors and managers to understand key business issues and provide critical information for planning & explore future applications of technology to sales & marketing operations
• Improves key processes and systems that affect sales and marketing
• Conduct deep analysis of market, competitors and scenarios/ alternatives in a strategic framework to recommend and ease the decision making process
• Provide required complex and strategic forecast data for planning purposes and for price and revenue analysis
• Participate in and provide planning recommendations at sales-operations meetings.
• Share and coordinate business intelligence with Genesis Americas and TechnipFMC entities

Learn more about TechnipFMC

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“As an equal opportunity employer TechnipFMC considers only qualified applicants without regard to color, age, race, ethnicity, sexual orientation, gender expression, disability, national origin, veteran or marital status.”