Digital Marketing Coordinator

Job description

Multiple Locations:Milford, Ohio; Plano, Texas
Job Family:Marketing

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English (US)

Job Description

Division: Digital Industries
Business Unit: Software
Requisition Number: 231417
Primary Location: United States-Ohio-Milford
Other Locations: United States-Texas-Plano
Assignment Category: Full-time regular
Experience Level: Mid level
Education Required Level: Bachelor's Degree
Travel Required: 10%

Division Description:

Siemens is a global technology powerhouse that has stood for engineering excellence, innovation, quality, reliability and internationality for more than 165 years. As a global technology company, Siemens is rigorously leveraging the advantages that this setup provides. To tap business opportunities in both new and established markets, the Company is organized in nine Divisions: Power and Gas, Wind Power and Renewables, Energy Management, Building Technologies, Mobility, Digital Factory, Process Industries and Drives, Healthineers and Financial Services.

The Siemens Digital Factory Division offers a comprehensive portfolio of seamlessly integrated hardware, software and technology-based services in order to support manufacturing companies worldwide in enhancing the flexibility and efficiency of their manufacturing processes and reducing the time to market of their products.

For more information, please visit: http://www.siemens.com/businesses/us/en/digital-factory.htm

Job Description:

We are seeking an experienced digital marketer needed to support global campaign execution in a B2B Software company. The ideal candidate is an advanced Eloqua user with experience using CMS tools such as Tridion that is able to host 1-2 webinars per week.
We are a agile marketing team doing big things! This role will make a big impact delivering global campaign execution, working with multiple teams all around the world.

Job Description
· Execute marketing automation/email marketing components of approved campaigns, which includes segmentation, email creation, and scheduling.
· Create web pages in Enterprise Content Management Systems (CMS)
· Collaborate with and support the campaign execution team, focus on meeting team priorities.
· Use online project management tools working in an Agile environment.
· Prepare, produce, broadcast and host 1-2 Global Live Webinars per week.
· Produce and post on-demand webinar/webcast, disseminate finished asset.
· Prepare for the live event by scheduling and hosting a dry run/rehearsal and coordinating requisite activities.
· Proof and approve technical copy in terms grammatical standards and including aspects of tone, adhering to wider Siemens PLM message and context.

Requirements
· 3+ years working in digital marketing.
· 2+ years working in Eloqua, or similar marketing automation platform.
· Solid understanding of web technology, in-depth understanding of HTML.
· Must be comfortable working with colleagues in varying experience levels. This role will have work mentoring interns but also executing work supporting executives in a variety of industries.
· Strong understanding of buyer's journey and B2B marketing strategies preferred.
· Expertise with SDL's Tridion platform or similar tool preferred.
· Expertise with Oracle Eloqua platform preferred.
· Familiarity with WebEx and Event Centre WebEx specifically other comparable web tools also acceptable.
· Must possess video and audio editing skills.
· Familiarity with Camtasia and the Adobe editing tools suite (Premiere Pro).
· Preferred, familiarity with Salesforce.com

Qualified Applicants must be legally authorized for employment in the Unites States. Qualified Applicants will not require employer sponsored work authorization now or in the future for employment in the United States.

Equal Employment Opportunity Statement
Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, protected veteran or military status, and other categories protected by federal, state or local law.

EEO is the Law
Applicants and employees are protected under Federal law from discrimination. To learn more,Click here .

Pay Transparency Non-Discrimination Provision
Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more,Click here .

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