Product Manager HCP Marketing - Neurology

Job description

One of the world's leading biotechnology companies, Sanofi Genzyme is dedicated to making a major positive impact on the lives of people with serious diseases. Since its founding in 1981, the company has introduced breakthrough treatments that have provided new hope for patients. The company's areas of focus are rare genetic diseases, multiple sclerosis, cardiovascular disease and endocrinology. 

Sanofi, a global and diversified healthcare leader, discovers, develops and distributes therapeutic solutions focused on patients' needs. Sanofi has core strengths in the field of healthcare with seven growth platforms: diabetes solutions, human vaccines, innovative drugs, rare diseases, consumer healthcare, emerging markets and animal health. Sanofi is listed in Paris (EURONEXT: SAN) and in New York (NYSE: SNY). 
 

The Product Manager (PM) for Healthcare Professional (HCP) Marketing will be responsible for the development, execution, and management of several key marketing programs critical to the success of the Neurology brand.  The PM of HCP Marketing will report to the Senior Director of Neurology Marketing.

Key Responsibilities: 

·  Responsible for the development & execution of all HCP marketing sales material (hard copy & digital).   
·  Work closely with the brand’s agency of record and other internal and external partners to deploy assets
·  Work with cross functional partners to support the development and execution of congress activities.  Congress actives to include, booth content development, promotion of brand leading up to and during congresses, and content development for planned promotional programs during congresses.
·  Contribute to the development and execution of ad boards
·  Lead the development, management and evolution of Peer to Peer programming and speaker training
·  Provide support in the development of other HCP strategy and tactics
·  Work closely with sales training
·  Marketing lead for Sales meetings (POA)
·  Leads the management of the warehouse (Hibbert)
·  Foster strong partnerships with medical affairs, market access, marketing operations, sales, market research, legal, regulatory, advocacy and other functions to ensure aligned objectives, understanding and implementation of the brand strategies 
·  Manage budgets related to specific projects, ensuring strategic allocation of funds 
·  Participate in several brand critical initiatives such as but not limited to, brand planning, competitive planning, budget management, market research, and message & creative evolution.

The PM of HCP Marketing will be required to work closely with cross-functional teams as well as internal stakeholders from multiple departments. The ideal candidate will have had prior US commercial pharmaceutical experience. They would also have experience working on large-scale, complex projects, supporting and working with various stakeholders. Experience working with HCPs, specifically neurologists, is a plus.

Normally, Travel required, up to 30% within the US (during Covid, will adjust accordingly)

Basic Qualifications:

·  Bachelor’s degree and 2+ years of pharmaceutical and/or biotech marketing and/or sales experience
·  Proven track record of managing external agency partners
·  Experience with healthcare professional programing/marketing
·  Demonstrated knowledge and experience with US Promotional Review Boards
·  Excellent analytical skills, well organized, and detail oriented
·  Ability to think strategically and work independently; strong presentation skills
·  Demonstrated ability to manage several large complex projects simultaneously
·  Excellent interpersonal skills, negotiation, and leadership skills; positive attitude and team focused
·  Comfortable working in a fast pace and high expectation organization

Preferred Qualifications:

·  MBA a plus
·  Experience in MS a plus
·  Sales experience a plus

NOTE:

Sanofi US is only considering candidates who are currently legally eligible to work in the U.S.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

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At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.