Regional Marketing Manager
Beijing, 中华人民共和国 Marketing
Job description
Job facts
You will be responsible for territory marketing campaign ,product promotion and Top accounts management: making and implementing territory marketing plan, improving territory distributors and customers' product cognition , increasing customers coverage and sales volume.
· Responsible for regional key project promotion, and increasing regional sales volume of related products;
· Developing and managing regional marketing team, working closely with sales team and ensuring to achieve annual sales target;
· Responsible for regional marketing campaign, including: holding regional events and area events, sponsoring 3rd party congress etc., to make more customers have cognition of Roche products;
· Maintaining communication and cooperation with KOL, cultivating speakers for market promotion;
· Developing and maintaining regional Key customers, improving customer experience;
· Conducting product training to sales and distributors regularly;
· Collecting and managing customer information, competitor information, industry trends and sales data etc., to make and implement regional marketing campaign plan better.
You should hold:
· At least bachelor degree in Clinical Diagnostics Science or Business Administration;
· Good command of English in both spoken and written;
· Good command of MS office software application.
You should have at least 7 years sales or marketing experience in IVD or related industry, and at least 3 years managerial experience.
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