Marketing Assistant

Job description

Guided by the pioneering spirit since 1906, Montblanc revolutionized the culture of writing with breakthrough innovations.
Today, the Maison continues to push boundaries and evolve the expression of fine craftsmanship across each of its product categories: the pinnacle of luxury writing instruments, timepieces, leather goods, accessories, fragrances and eyewear.  
With every innovation, Montblanc offers new functionalities and groundbreaking designs imbued with the Maison’s heritage of sophistication and crafted to the highest standards through the skills of its artisans in each of its manufactures whether Hamburg, Germany for its writing instruments, the Swiss Jura in Le Locle and Villeret for its timepieces or Florence, Italy for its leather goods.  Reflecting its ongoing mission to create fine lifetime companions born from the most pioneering ideas, the iconic Montblanc Emblem has become the ultimate seal of performance, innovation, quality and expression of style. 
​With its origins deeply rooted in the culture of handwriting, Montblanc continues to assert its cultural commitment around the world with the creation of wide-ranging initiatives to promote arts and culture in many forms, while honouring the modern day patrons who support the advancement of the arts.

KEY RESPONSIBILITIES

 

Media Buy – LL COOP

·  Overall budget plan/split of LL COOP media for both RT & WS channels
·  Annual LL COOP media booking proposal for key cities/locations as per alignment with RT & WS and management
·  Annual motif proposal and visual change plan as per campaign launch schedule
·  New OOH location’s alignment and approval from HH
·  Prepare and submit quarterly LL COOP photo report
·  OOH visual order,  production and installation arrangement
·  PO/Contract/Payment process
·  BBB update on time

 

Media Buy – Barter & Offline media buying/coop content support

·  Support for annual barter media strategy
·  Follow up with barter agency for  barter media booking and price negotiation
·  Follow up with media agency for OOH & print media annual plan, campaign and budget split
·  Follow up with media agency and offline publishers on coop content execution
·  Visual delivery accurately and on time
·  BBB update on time
·  Payment process on time (for offline media buy)

 

EDM

·  Support CRM team to define quarterly EDM distribution plan based on HH calendar
·  Local EDM brief to HH as per local campaign launch and special festivals
·  Content translation/fine-tone with support of global EDM agency
·  Align with CRM/EC team for product placement EDM and define distribution channels

 

Proofreading

·  Work closely with global translation agencies for all communication materials’ proofreading, including product sign, leaflet, brochure, catalogue, PDB, motif text copy, etc.
·  New collection name alignment with other functions

Publication

·  Overall budget plan and order arrangement
·  Align with commercial team and management for order quantity & further distribute to all channels
·  Weekly stock check
·  Payment process

 

Others

·  Prepare marketing content for MTB Intranet
·  Marketing team admin work support

 

PREDERENCE CANDIDATE FIELDS:

 

The Candidate from media Publisher, media Agency or cross related job is preferred.

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