Brand Specialist (CDD 12 mois)

Job description

The Brand Specialist works on understanding and gathering consumer insights and market research, specifically what drives Top Of Mind awareness, brand salience, understanding of the product functionality and per capita consumption. Working closely with the Senior Brand Manager to contribute to the annual business plan by creating, planning and executing brand, advertising, new product initiatives whilst ensuring the brand is portrayed in the right way.
RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:
Expand all
·  Strategic Steering and Brand Priorities

·  Lead Exceptional Execution of Brand Marketing Initiatives

·  Marketing Innovation

·  Organizational Capabilities and General Management

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

·  Minimum 3 years of experience in marketing/communication.
·  FMCG brand marketing skills, knowledge and experience.
·  Previous experience in the sport or advertising industry is a plus.
·  Strong understanding of youth environment in sports and culture in the country.
·  Strong analytical ability (knowledge in Nielsen/Kantar panels is a plus) and commercial acumen to understand business impacts, market trends, consumer insights and translate them into successful brand initiatives.
·  A creative marketer with depth in brand understanding, innovation at the heart who puts new ideas into practice fast.
·  Effective negotiation and interpersonal skills, ability to focus and follow through on priorities.
·  High standard of integrity with a passion for the brand and commitment to Red Bull values.
·  An entrepreneurial ‘can-do’ attitude facilitated by continuous learning and application of appropriate ‘best practices’.
·  Fluent in English is a must.
WHERE YOU'LL BE BASED

ParisÎle-de-France, France

FranceRed Bull France JOIN THE TEAM

Got what it takes?

In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.