Marketing Technologist- P&G Ventures

Job description

Description

P&G is the largest consumer packaged goods company in the world. We have operations in over 75 countries, with 65 trusted brands that improve lives for 5 billion consumers worldwide. This brings many advantages, including the opportunity for our employees to enjoy a diverse and rewarding lifelong career filled with new and exciting challenges.

We believe great ideas emerge from the creative connections that happen between our talented employees, and we encourage diverse, multi-functional teams to work together to generate new ideas to address challenges we face.

The Opportunity

Are you a technologically savvy professional with a deep understanding of digital marketing and eCommerce? Do you also have the strategic mindset to analyze data to discover actionable insights and build compelling marketing plans and campaigns?

We are looking for a Marketing Technologist who possesses strong technical skills that can be applied in our digital business programs to enable our brands to successfully execute DTC, CRM, eCommerce, Search and Media performance marketing programs. Our roles are critical enablers at the intersection of marketing, data, and analytics where technical expertise and strategic attitude are the key to success.
You will help organizations with the tools of modern marketing needed to engage today’s digitally savvy. You are the change agent working within IT and across the company to build an advantage.

On a day-to-day basis you can expect to:

·  Deliver real time insights and business transformation opportunities that improve our key measures, inform new business models and optimize digital/ecommerce operations.

·  Develop and Maintain KPI Dashboard.

·  Drive and deliver consumer-centric data strategy, ensuring the right set of technological and architectural choices leading to data integration, activation/execution, sufficiency and enrichment.

·  Lead all technical projects including platform expansion and sales channel expansion.

·  Own, create, and lead all tagging and tracking of DTC sites.

·  Activate strong digital plans to drive traffic while linking all digital campaigns to our product pages.

·  Manage all website connections and data pipeline.

·  Work with marketing agency to test/measure marketing activities/tests.

·  Lead and communicate to a team of developers to align plans, solve problems, and deliver results.

·  Provide Technical Expertise to Brand Manager/Brand Director.

In this role, you will:

·  Be experienced across a variety of key marketing IT areas, including Digital/e-Commerce Domain Knowledge, this includes Direct to Consumer Selling, eCommerce, Consumer Relationship Marketing (CRM), Search (SEM, SEO, Analytics), Web/Mobile Digital Presence & Traffic Generation, Digital Media & Programmatic Media Buying, Social Insights and Analytics, Content Management.

·  Be an expert at data management and analytics with extensive use of various tools and applications that allow you to access, prioritize, manipulate, and mine data as well as display and communicate insights.

·  Have a good foundational understanding of consumer privacy and Cyber Security.

·  Be an open-minded, fast learner with great verbal and written communication skills and can work collaboratively across functions.

·  Be disciplined in your execution and comfortable leading digital thinking within your category or regional organization.

·  Break down silos and build a single unifying view that puts end-consumers center of our programs to engage them seamlessly across all touch points.

·  Experience working/analyzing a Direct to Consumer Selling business, understanding the Life Time Value (LTV) of a consumer, along with understanding DTC platforms such as Salesforce and BigCommerce

·  Work in eCommerce, understanding online fundamentals needed to win with Brick & Click and Pure Play partners

·  Have experience with the CRM to win the shopper path to purchase and leverage data to deliver precision marketing to optimize consumer engagement and LTV.

Qualifications

Required:

·  A BS or MS/MBA in Business/Management Information Systems, Computer/Systems/Industrial Engineering, Computer Science, Business Analytics, Data Science, Operations Research or Statistics.

·  3.5+ years relevant marketing technological experience

·  Power BI or Tableau – experience with designing and building dashboards

·  Data wrangling skills

·  Working/running/coordinating with multiple parties on a project with multiple objectives

·  Clearly disseminate complex technical problems to business owners in plain language

·  Available to work off hours during the evenings and weekends as required, sometimes with little advanced notice

Preferred:

·  Experience working on social media accounts for local businesses or non-profits

·  Experience with using data to develop a business plan or idea

·  Exposure to analytics tools such as KNIME, Python, Power BI, and Tableau

·  Exposure to Google Analytics, Google Data Studio, Google Ads

·  Expert in Microsoft Office suite of tools including Excel, Power point, Word

The Value of a P&G Career

·  Ongoing coaching and career development – you will work with passionate people and have access to best in class training through our P&G Leadership Academy as well as day-to-day mentoring from your manager.

·  We provide a market-competitive salary benchmarked against the finest companies, so you'll be able to spend your generous vacation time doing more of the things you love with the people you love.

·  We offer a suite of benefits, including but not limited to: flexible working arrangements, generous paid vacation increasing with service, generous parental leave policies, group life insurance, health insurance, and dedicated support to help you find the right child care or elder care.

·  Additional perks include discounted P&G products from our company shops and a discount platform offering you unbeatable savings on everything from groceries to exotic holidays.

·  What's more, your financial package might include things like interest-free loans, a tax-advantageous share purchase plan, a contributory pension plan, and financial education and advisement on topics including purchasing real estate and generating wealth.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability status, age, sexual orientation, gender identity and expression, marital status, citizenship, HIV/AIDS status or any other legally protected factor.
Immigration sponsorship is not available for this role. As a general matter, Procter & Gamble does not sponsor candidates for nonimmigrant visas or permanent residency.

However, Procter & Gamble may make exceptions on a discretionary basis. Any exceptions would be based on the Company's specific business needs at the time and place of recruitment as well as the particular qualifications of the individual.
Procter & Gamble participates in e-verify as required by law.

Job locations:
Cincinnati, Ohio, United States Job Type: Full-time Req No: IT 00002228