LVMH - CDD - Private Client Relation - Events Manager (f/h)

  • Marketing
  • Paris
  • To be negotiated


LVMH - CDD - Private Client Relation - Events Manager (f/h)

Société : Celine Europe
Secteur d'activités : Mode & Maroquinerie
Purpose of the position: Brand Ambassador, dedicated contact for high value customers
Loyal VIC management
- Reference contact point for VIC clients, in a very personal manner, in order to strengthen their bond to Céline and establish a substantial and unique relationship with them
- Accompany VIC clients through special brand moments (i.e. exhibition opening, major store opening, Fashion Week, Fashion show, etc.)
- Leverage local festive events, as well as PR events (with the help of the PR/Communication team), as many opportunities to meet with VIC clients
- Understand VIC clients' needs and expectations from the field and develop relevant initiatives and product suggestions to better serve them and elevate their experience with the brand
- Monitor VIC growth (quantitative and qualitative results) and VIC purchasing patterns
- Be on top of market benchmark in terms of CRM trends and VIC evolution; constantly develop new ideas, event formats and other specific attentions/tools/activities
 New VIC recruitment
-  Build the strategy to recruit new high potential customers from networking with prospective key partners according to Céline brand image and positioning
- Identify possible beneficial partnerships through which new VIC clients could be acquired; implement the new services and initiatives to allow reaching these potential clients remotely
- Work closely with PR/Communication in order to approach local key influencers that could lead to VIC Communities
 Internal CRM Ambassador and Coordinator
- Regular communication with Retail Management (Regional Offices, Store Managers, CRM managers) in order to collect qualitative feedback on customers' evolution and their perception of our CRM initiatives
- Be the best-in-class example of Céline grooming and style; maintain the highest degree of customer service every day
 Direct interaction with European retail teams:
- Application of VIC loyalty and recruitment strategies
- Support organization and execution of key CRM events (i.e. Collection Preview, Collection Presentation, Exclusive or new product launch, key openings, etc.)
- Train and empower influent Store Managers/Sales Associates/Brand Ambassadors to provide an excellent customer experience; follow through frequent store visits to ensure highest CRM standards are maintained

Expérience requise : Minimum 5 ans
- Excellent understanding of the luxury sector, luxury customer profiles and their expectations
- Demonstrated competency in customer service, business sourcing and relationship management
- Communication and networking skills to facilitate relationship building with a broad range of clients
- Great understanding of the brand and ability to represent it in front of internal teams and external entities as well (i.e. customers and business partners)
- Fluent in English.

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