Product Marketing Manager

Job description

Business Title:

Product Marketing Manager

Requisition Number:

36781 - 64

Function:

Advisory

Area of Interest:

State:

NY

City:

New York

Description:

Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today's most important industries. Our growth is driven by delivering real results for our clients. It's also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it's no wonder we're consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Working Mother Magazine, Diversity Inc. and others. If you're as passionate about your future as we are, join our team.

KPMG is currently seeking a Product Marketing Manager to join our Spectrum Organization

Responsibilities:

·  Provide ownership of the product's go-to-market success; understand the market needs, drive product strategy and plans; ensure product alignment across the organization
·  Develop product messaging that differentiates products from others in the market
·  Create product content such as case studies, videos, and website copy and blog posts
·  Speak and present about products to both external and internal audiences
·  Communicate the value of new products to the sales team and develop sales tools that facilitate the selling process
·  Through interviews, surveys, focus groups and sales data, gain insight into customer use of current products, untapped opportunities and buyer personas

Qualifications:

·  Minimum of three years of experience in B2B product marketing with at least five years of experience in the technology sector
·  Bachelor's degree in Business Administration or related field from an accredited college or university
·  Demonstrated experience understanding buyers and their needs to determine and lead the product's go-to-market strategy
·  Experience with audience centric go-to-market approach, personas and buyer insights, messaging and content origination, bringing offerings to market, and sales knowledge transfer
·  Ability to analyze market data and develop programs to market products and support the sales effort
·  Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future

KPMG LLP (the U.S. member firm of KPMG International) offers a comprehensive compensation and benefits package. KPMG is an affirmative action-equal opportunity employer. KPMG complies with all applicable federal, state and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category protected by applicable federal, state or local laws. Theattached link contains further information regarding the firm's compliance with federal, state and local recruitment and hiring laws. No phone calls or agencies please.

GL:

4

GF:

15312