Product Analyst - Retail Banking and Wealth Management

Job description

Some careers shine brighter than others
If you're looking for a career that will help you stand out, join HSBC and fulfil your potential.

Retail Banking and Wealth Management serves more than 50 million customers worldwide with a complete range of banking and wealth management services to enable them to manage their finances and protect and build their financial futures. It is a global business that brings together management responsibility for Retail Banking, Wealth Management, Insurance and Asset Management with a focus on customer-centric propositions and innovative and efficient distribution channels.

We are currently seeking a high caliber professional to join our team as Product Analyst .

Principal responsibilities

· ​Capture requirements for new, or updates to, messaging tools, capabilities, processes or features
· Support the planning and socialisation of new product or feature releases into markets. Hong Kong and Asia Pacific are the core focus of the role but a Global alignment is needed
· Support training of business users and resolution of issues
· Develop a deep understanding of messgaing BAU processes, peformance metrics and configuration
· Manage and communciate messaging standrads, processes and referencing conventions with applicable operational and cross functional teams
· Maintain relevant team confluence and JIRA boards where applicable
· Inform and influence business stakeholders, messaging and digital cross functional teams on effective digital messaging processes, features and capabilities
· Accountable for supporting the delivery of digital messaging products to be utilised by internal and external customers
· Work with cross functional teams to develop and align efficient engagement processes for messaging requirements and channel development activities

Desired profile

Qualifications :

Requirements

·  ​Experience of digital messaging Including inbound like public website, customer channel, Application and outbound like Emails, SMS and Push
·  Experience with content managment tools such as Adobe Experience Manager
·  Experience or awareness of data and targetting tools such as Adobe Analytics, Adobe Target, Celebrus and Pega
·  Understanding of customer segmentation, personalisation and optimisation
·  Excellent JIRA, Confluence and Excel skills
·  Ability to capture, analyse and priotitse requirements against competing business needs and requests
·  Ability to plan, manage and run workshops and walk throughs of new products and features
·  Understanding of content taxonomy, naming conventions and referencing
·  Deep understanding of usability and user experience digital marketing trends and digital customer engagement
You'll achieve more when you join HSBC.

Candidate with less relevant experience or skills may be offered a lower Global Career Band than stated above.

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