Marketing Demand Center Business Analyst

Job description

Marketing Demand Center Business Analyst

  

Job Description:

   

Hewlett Packard Enterprise advances the way people live and work. We bring together the brightest minds to create breakthrough technology solutions, helping our customers make their mark on the world.

Job Description Summary

Responsible for driving marketing excellence and performance management efforts to provide operational processes, marketing policies, measurement, analytical model and actionable plan to maximize the return on marketing investment.

We are looking for a marketing or engineer professional capable of providing analytics reports and operational expertise to drive fact-based strategic and tactical planning, manage and execute marketing programs. Establishing executive dashboards, scorecard, and other measurement tools, from data sources such as SQL databases, Salesforce or another CRMs as needed to drive close loop marketing. Also responsible for developing and delivering marketing training and professional development and execution to maximize overall marketing productivity and effectiveness.

Responsibilities:

·  Analysis of ageing and closed leads trying to recover leads with potential to be converted to opportunities.
·  Keep constant communication with sales representatives to understand the status of leads assigned and identify areas where we can support sales organization.
·  Ageing of opportunities analysis - Provide support to sales
·  Provide weekly, monthly and quarterly reporting of marketing campaign results to support business performance improvement.
·  Identify and propose opportunity areas across all regions to establish strategies based on data analysis

Education and Experience Required:

·  Associated degree in Marketing, Computer Engineer or related field or equivalent work experience.
·  2+ years marketing and/data bases management & reporting experience.
·  Expertise in Microsoft Office tools. Excel and Pivot tables is a must.
·  Reports and analysis in Power BI is highly desired
·  Capable of creating/running SQL queries to get information from demand generation
·  Experience in Salesforce

Knowledge and Skills:

·  Working knowledge of marketing principles, practices, tactics and tools.
·  Analytics and reporting skills
·  Knowledge of marketing activities and processes.
·  Strong written/oral and communications
·  Strong interpersonal skills; ability to work as part of a team.
·  Ability to interface effectively with multiple levels of the organization and functional disciplines.
·  Data driven person

We offer:
• A competitive salary and extensive social benefits
• Diverse and dynamic work environment
• Work-life balance and support for career development
• An amazing life inside the element! Want to know more about it?
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Job:
Marketing

Job Level:
Intermediate

    

Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities.

   

HPE will comply with all applicable laws related to the use of arrest and conviction records, including the San Francisco Fair Chance Ordinance and similar laws and will consider for employment qualified applicants with criminal histories.