Digital Marketing Manager General Industry Western Europe (m/f)

Job description

Henkel Adhesive Technologies is a worldwide leader in bonding, sealing and surface treatments - thanks to our ambitious people. We create unique value for our clients and our technologies can be found in many objects touching our lives every day. Our success is built on constant innovation and people who strive for excellence. Working at Henkel is much more than just a job. It's a passion. Have you got what it takes?

The business unit General Industry (AG) is a leading supplier of state-of-the-art industrial adhesives, sealants and functional coatings technologies to a variety of industrial markets for assembly, maintenance and repair. Our product brands like LOCTITE, TEROSON and BONDERITE represent highest performance, innovation and reliability. As a member of our Western European AG Marketing & Communications team you are responsible for driving the digital transformation process of our organization and for exploring new opportunities in using digital tools for our Marketing & Sales programs.

What we offer

· Management of key digital programs and websites in close alignment with multiple stakeholders incl. AG Global Marketing and Adhesive Technologies Marketing
· Governance of all e-tools and digital programs for Western Europe considering Henkel guidelines and procedures as well as platform landscape
· Leadership of roll-out process for global e-tools and digital programs in Western Europe
· Support in content development process for different steering units and selection of most appropriate communication channels & tools
· Overall project management and consultancy in relation to digital advertising campaigns, e.g. Google AdWords, RTA, LinkedIn, YouTube, Facebook, etc.
· Creation and monitoring of KPIs related to Digital Advertising Campaigns
· Gatekeeper functionality for social media usage such as LinkedIn, YouTube, Facebook, blogs
· Collaboration with external agencies in the implementation of digital programs
· Opportunity to explore deployment of new digital tools to support Marketing & Sales programs

Desired profile

Qualifications :

Who we are looking for

·  University Degree in Business Management or Marketing
·  3-5 years of relevant experience in Digital/Online Marketing
·  Basic knowledge in Web Analytic Tools (preferably Google Analytics), Digital Advertising, SEO and CMS systems
·  Excellent English skills
·  Very good analytical and communication skills
·  Passionate team player with a strong sense of project ownership
·  Ability to lead and motivate international and cross-functional project teams

Apply online if this sounds like your next challenge. Refer to the job ID mentioned above and get one step closer to starting your new job at Henkel.

Discover our winning culture: www.henkel.com/career