Trainee : Road Safety Solutions & Services marketing
CDD Gémenos (Bouches-du-Rhône) Marketing
Description de l'offre
The internship will take place in the Government Business Unit within the Road Safety Solutions & Services Business Line. Our team is a group of marketing managers responsible for road safety offerings around the world. Each manager has 2 functions: a vertical responsibility (product portfolio) and a regional responsibility (offer and profitability).
After an intensive market study, the vertical "Road safety Solutions & Services" will officially launch this year.
The objective of this internship is to fully participate in this product launch through two main activities:
1. Validation of market data with the regional Field Marketing teams
2. Providing sales and pre-sales teams with the support to ensure proper client understanding of our Road Safety portfolio: Sales and customers Trainings (Ad hoc support requests, webinar), sales kits (documents, videos), Marcom (white papers, brochures)
A week in the life of Road Safety Marketing Trainee:
· We will share with you our Market analysis (Segmentation, stakeholders, customer pains)
· You will participate in the definition of various value propositions
· You will analyze the existing product portfolio and learn the targeted innovations
· You will draft marketing presentations, brochures, factsheets for the global solutions
· You will liaise with pre-sales teams and partners in further developing the product offer
· You will consolidate the collected market data provided by Field Marketing teams
Profil recherché
Qualifications :
Student in Business School
For this internship you need:
· Excellent knowledge of English, both written and spoken
· Comfortable in navigating innovative and complex technology environment
· Analytical and data-driven mindset
· Rigorous attention to detail with ability to deliver
· Passion for marketing & innovation: proactively propose innovative marketing concepts to enhance product strategy