Sara Marty - WIZBII Sara Marty a publié son profil professionnel sur WIZBII. S M

Sara Marty

32 ans • Courbevoie

Expériences

Senior Research Executive

- MaintenantMarketingResponsible for managing research projects across Media, Technology, Telecommunications and Entertainment industries. French and international surveys (Concept testing, Pre/post testing, market segmentation & targeting, U&A, campaign evaluation, brand strategy, customer satisfaction, etc.). Expertise in using very innovative methodologies to gather behavioural data (digital tracking, neurosciences, eye tracking) Main missions:  Consult clients about project requirements and objectives  Questionnaire design  Project set-up and management  Management of relationships with clients and internal suppliers  Ensuring the achievement of data quality checks and project management standards  Data analysis and written reports  Oral presentations  Team Management (Juniors)  Proposal writings

Project Manager

- MarketingSet up and management of an international EFM (Enterprise Feedback Management) satisfaction study for 48 AXA entities in 28 countries, in collaboration with Medallia company ASIA and UK regions coordination:  Management of daily relationship with clients and suppliers  Fieldwork monitoring (online, CATI, postal and SMS)  Quality checks  Responsible for contact file preparation for all the entities of the project  Baselines and weights support  Support and advice on customer experience and satisfaction  Analysis/KPIs and recommendations  Oral presentations

Research Executive

- MarketingManagement of customer satisfaction surveys in France and abroad (BtoC and BtoB) – Satisfaction Barometers, Ad’hoc surveys via CAWI, CATI and PAPI  Consult clients about project requirements and objectives  Questionnaire design (quantitative)  Manage relationships with clients and internal suppliers

Formations

ESCE

2013 - 2015 منوبة, قصر سعيدMarketing, Ventes

Management, and International marketing- NOVANCIA

2009 - 2012 15th arrondissement of Paris, Paris, France, ParisGestion de projet / Produit, Marketing
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